Browsing All Posts published on »November, 2016«

Events Management Research: Attendee motivation, Festivals and Economic Impacts

November 19, 2016

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Along with my colleagues Denise Hawkes, Emma Abson and Paul Booth, we’ve recently had a new book chapter published which looks at the relationship between motivations to attend events and the spending that takes place at them.  This research was carried out over three months during a series of festivals held in an area of […]