Memetics and the 2012 Olympic and Paralympic Games

You can download the full paper that we gave at the ITSA conference in Shanghai by clicking here.   You can also view our presentation below:

One comment

  1. James – you might find the approach of Maurice Halbwachs towards ‘collective memory’ useful (at least as a ‘control’) in your work on the mental aftermath of the 2012 olympics . Halbwachs was specifically concerned with the social-construction of memory/history and the differences between individual & group memory/history.

    I’m really interested in your use of ‘grey literature’; what kinds of CA did you use?

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