Along with two colleagues, Elizabeth Booth and Charles Bladen, I have edited a collection of papers from our Olympic Legacy conference held last year at the University of Greenwich. The collection contains seven substantial, refereed papers on Olympic legacy issues, including information about London 2012, Beijing 2008, Torino 2006, the Cultural Olympiad, volunteering and an overview of the meanings of ‘olympic legacy’. You can download the publication for free by clicking on the image below. If you would like a hard copy for your library or reference use, please leave a comment on this post and I will get in touch.
Visit Britain report on the economic crisis and tourism January 18, 2009
You can view this report by clicking here. Key findings include the view that tourism has become so much a part of our way of life that holidaying as a practice will be little affected – only those most paranoid and / or impacted upon by the crisis are planning to change their holiday plans for the coming year. Worryingly, the research seems to suggest that the ground on which the UK’s tourism industry can compete against overseas destinations is on price, by attracting increased domestic tourist numbers to UK destinations and attractions. The report proposes a number of pricing promotions (2 for 1, tokens, loyalty schemes etc), based on survey questions that suggested a number of ‘offers’ and asked respondents to rate them. Although at the end of the presentation we briefly hear that tourists travel for non-economic reasons, this is not the report’s main focus.
Concentrating on price promotions runs the risk of initiating a ‘race to the bottom’ in domestic tourism, a deflationary pressure that may, in the medium to long term, reduce the resources available to tourism businesses, especially SMEs, the tourism sector who were the most damaged following the last major recession. The lack of investment in domestic tourism in this period significantly affected product quality in the sector, as well as having a structural impact – removing diversity of supply from the market and further affecting perceptions of quality in the face of homogenization.
Introducing new competitive pressures in times of recession may help to ensure the survival of the best resourced, but I hope that our state tourism bodies will also be promoting new forms of partnership and supporting product innovation in the domestic tourism sector. The economic pendulum will swing back eventually, probably some time around or after the 2012 Olympics in London, and if the UK tourism industry is to be able to capitalise on the promotional benefits of this event it will need to maintain its diversity and the huge improvements in quality and destination image made over the last fifteen years.
Conferences update December 17, 2008
You can view all the presentations from the 2008 ITSA conference in Shanghai, including mine, by going to this web page. The theme of the conference was ‘Globalisation, mega events and urban tourism’ and there are a wealth of useful case studies, theoretical perspectives and non-western viewpoints on tourism and events available to download as powerpoint files – some in English and some in Mandarin Chinese. Unfortunately, the files are listed alphanumerically, so you might have to have a dig through to find material you are particularly interested in.
The presentations from the excellent ‘Developing tourist destinations’ seminar held in Aalborg last month will be up on the conference webpages soon along with pictures and I’ll post an update on here when they are available. In the meantime, you can view my presentation below:
Memetics and the 2012 Olympic and Paralympic Games November 16, 2008
You can download the full paper that we gave at the ITSA conference in Shanghai by clicking here. You can also view our presentation below:
Memetics and the Cultural Olympiad October 21, 2008
I will be giving a paper at the 2nd ITSA bi-annual conference on “Globalisation, mega-events and tourism”, 6-9th November in Shanghai. The paper is the latest output from the research I have been carrying out with a colleague, Nikki MacLeod, into the Cultural Olympiad of the 2012 Olympic and Paralympic Games. In this paper, we set out our memetic framework for the conceptualisation of the Cultural Olympiad and the paper’s abstract is below:

“This paper proposes the development of a memetic framework for analysing and evaluating the Cultural Olympiad of the 2012 Olympic and Paralympic Games. A review of grey literature has revealed five recurring themes or memes (units of cultural transmission) associated with the Cultural Olympiad and the authors predict that they will be transmitted spatially, through planning and delivery processes and between the formal sectors of the Cultural Olympiad. The paper proposes a methodology which includes a longitudinal study of three UK case studies in the four year run-up to the 2012 Olympics. These case studies (London Borough of Greenwich, Canterburyand Durham) will be the subject of quantitative and qualitative analysis which the authors hope will reveal valuable insights into the frequency, transmission and longevity of the identified memes. The memetic framework proposed may provide future guidance for the planning and evaluation of public projects both within and outside the Olympic realm.”
More on lessons from Beijing… August 26, 2008
I was interviewed last week by a correspondent from Business Week - you can read the published article by clicking here.
2009 Olympic legacy conference August 26, 2008
The dates for our Olympic legacy conference for 2009 have been announced – have a look at our blog here to keep up to date with the plans and to view the presentations from last year’s event.
London 2012 visit to Beijing August 11, 2008
I was interview by a journalist from AFP last week about the presence of London 2012 organisers in Beijing, observing and networking in preparation for London’s games in four years time. I was asked about the value of visiting other host cities and what, specifically, London could hope to learn.
As has become quite clear now, the levels of resource that China has been able to bring to bear on Beijing 2008 has been astronomical, with most estimates coming at between $36bn-$40bn, around double the amount predicted for London 2012. In addition to this, the level of control that the Chinese government have been able to exert over the scope and pace of development is something that the vast majority of future host cities will be unable to match and that even China itself may not be able to replicate for future mega-projects as the institutions of civil society and neo-liberalism emerge within its own borders. Paul Deighton, the Chief Executive of LOCOG, is quoted as saying that London 2012 is more likely to be the model for future games and he is most likely correct. But how far can the experience of any host city influence future games? The example of Barcelona 1992 is one the most-often referred to when host cities are looking to emphasise the transformative benefits of hosting the games, but the specific combination of political personalities, economic conditions and strategic vision (if not always strategic planning!) is something that can’t just be taken ‘off-the-shelf’ and implanted elsewhere. Much of the knowledge transfer between games is taking place through the movement of individuals with experience of Olympics projects between host cities and, although there will always be a vital amount of transferability, the importance of local knowledge is paramount to a successful games.
What London will be observing keenly in Beijing is how they deal with the security situation. This has two components. Firstly, explicit terrorist threats such as the one made to Beijing last week and the events in Xinjaing province. What impact will these events have on security arrangements and the perception of games-time safety by participants and spectators, given that similar threats are likely during 2012? (I have blogged hereabout the costs of London’s games-time security) Secondly, how is protest being managed during the games by the Chinese authorities? Despite the dramatic rise in protest activity in China over the last five years the Chinese government normally responds in a draconian fashion to political protest. During the games, China has had to adopt a (slightly) more liberal stance on this issue. The London games is likely to be the first civil-protest games, with activist groups coordinating activity on a broad spectrum of issues. London will be looking at response-innovations such as defined protest areas and protest permits with a view to minimizing the disruption during the 2012 games.
You can read the AFP story here.
































