BBC1 show ‘The Apprentice’ is taking on the re-branding of Margate in Kent as one of the tasks for it’s contestants in the latest series, which started last night. Contestants will be tasked with designing a brand for the seaside town that can capture the town’s aspirations as a 21st century seaside destination.
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This will be really interesting, and an improvement on the usual ‘provide a random service for random city folk’ style tasks